Absolut Book: The Absolut Vodka Advertising Story |
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R. Lewis
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Pages: 288 (Paperback)
ISBN: 1885203292
Pub: Tuttle Publishing,US
Pub date: 1998-03
Amazon.co.uk Sales Rank: 146649
Reader Reviews:
a good Absolut Vodka advertisement encyclopedia! (0/0 people found this helpful)
I've been thinking about buying this book for some years, finally I decided this year and I'm happy I finally did it, it's a good album of the advertisements they did until 1995 or 1996 (I'm not sure about that). The ads have a small explanation of why there are that way and there are a few interesting facts on how they were made. It's incredible how such a simple idea could develop an advertising campaign this huge. I just hope soon will come out the 20th anniversary book, I'll buy it right away...
Spendid - Advertising at it's best (0/0 people found this helpful)
This is a must for all commercial advertising lovers. Vodka has been at the forefront of advertising for years. Innovative and brilliance rolled into one.
I saw better (0/2 people found this helpful)
Great ideas for a book, but I would'nt buy. Somebody who would pay 20$ for that book would be crazy in the head. Anyway
Absolutley Fabulous!!!! (0/0 people found this helpful)
This is book is absolutley fabulous (no pun intended). I've been tearing these ads out of magazines for years now and have them all over my walls. Who knew so many others were doing the same? The book is filled with almost 500 of the ads explaining how most of them were shot or created. It is a definite must for Absolut fans!!!!
Wow (0/0 people found this helpful)
Greatest Advertising book ever written
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Categories
Amazon.co.uk places this book into the following categories:
Books -> Subjects -> Art, Architecture & Photography -> Graphic Arts -> Advertising
Books -> Subjects -> Art, Architecture & Photography -> Photography -> General AAS
Books -> Subjects -> Business, Finance & Law -> Sales & Marketing -> Advertising
Books -> Subjects -> Business, Finance & Law -> Sales & Marketing -> General AAS
Books -> Subjects -> Business, Finance & Law -> General AAS
Books -> Subjects -> Food & Drink -> Drinks & Beverages -> Spirits & Cocktails
Books -> Subjects -> Food & Drink -> Drinks & Beverages -> General AAS
Books -> Subjects -> Food & Drink -> General AAS
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Books -> Refinements -> Language (feature_browse-bin) -> English
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Books -> Refinements -> Format (binding_browse-bin) -> Paperback
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