Business Dynamics: Systems Thinking and Modeling for a Complex World with CD-ROM: Systems Thinking and Modeling for a Complex World |
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John Sterman
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Pages: 993 (Hardcover)
ISBN: 0071179895
Pub: McGraw-Hill Higher Education
Pub date: 2000-12-01
Amazon.co.uk Sales Rank: 66643
Reader Reviews:
A truly great book (9/9 people found this helpful)
I purchased this book while following a corporate course on Systems Dynamics. This is really one of the greatest textbooks I have ever had the chance to read. The wide possibilities of this modelisation technique are presented in a very progressive manner and with a lot of examples. The cases described in the book are worth the investment by themselves.
The first chapter should in itself be a must-read for any decent manager as it presents some fundamental concepts on the learning cycles and people's mental models (and why they block most change initiatives). These concepts are widely present in change management litterature but this is one of the most accurate and simple description of the process I have ever read.
Others sections of the book are also of tremendous value for anybody interested in process engineering, business change or strategy. The systems principles and some models described give an edge in understanding the key underlying causes to many business issues and how to deal with them in an adequate manner. (That is in most occasions not the most intuitive!)
In summary, this book is really a must and I hope it will become (as Kotler's Marketing Management in its own area) the 'Bible' of Systems Dynamics.
Very comprehensive book for students. (8/8 people found this helpful)
I used this book for my class as business school. It is a great read for those serious about Systems Dynamics. very detailed discussion on methodologies...and the CD has some cool tools for building models. Overall, very nice buy.
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