How to Get Clients to Come to You: A Seven-stage System for Attracting and Keeping Clients: 1 (Temple Marketing Series) |
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Nigel Temple
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Pages: 166 (Paperback)
ISBN: 095527981X
Pub: Words at Work
Pub date: 2007-10-04
Amazon.co.uk Sales Rank: 11125
Reader Reviews:
Read in an hour - use for a lifetime (0/0 people found this helpful)
Whether you are new to business or long in the tooth, this easy to read and practical book will have you marketing more effectively right from the start. It provides newcomers to business with a clear strategy on how to get and retain clients. For existing businesses it acts as a useful reminder of all the essentials of marketing. The book also integrates offline and online marketing, ensuring that you gain the maximum exposure for your business. Nigel writes in a highly readable way. You can read this book in an hour or so, but the information will last a lifetime.
Buy this book (2/2 people found this helpful)
This is a gem of a book - packed full of practical, tried and tested techniques. It's written in clear, concise English and is refreshingly jargon free. Each chapter describes one of the seven stages on the journey to attract and retain clients. There is an executive summary at the beginning and a marketing checklist and glossary of terms at the back, as well as other useful appendices. Each stage is presented in short, snappy paragraphs with diagrams and break-out boxes to illustrate or reinforce points made. Chapter summaries provide a useful reminder of key elements and, collectively, a solid structure for a marketing plan. Headings, illustrations and break-outs make effective use of a single colour which draws the eye, whilst wide margins and generously spaced text make it very user-friendly. The book is written with passion for - and a deep knowledge of - sales and marketing and is a compelling, up-beat and well-paced read. Don't be fooled by its pocket size - it is crammed with information making it both an excellent reference and an invaluable stimulus for successful marketing.
Tips and tricks (1/1 people found this helpful)
This is a quick read business book that is full of informative tips and tricks. I picked up several new ideas. I also appreaciated that it is written in easy to understand language. At £7, it is good value for money.
Well worthwhile (1/1 people found this helpful)
This is a clear, concise handbook on how to market your small business.
It's full of practical, low cost marketing ideas.
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Categories
Amazon.co.uk places this book into the following categories:
Books -> Subjects -> Business, Finance & Law -> Sales & Marketing -> Brands & Corporate Identity
Books -> Subjects -> Business, Finance & Law -> Small Business & Entrepreneurship -> Law for Small Businesses
Books -> Subjects -> Business, Finance & Law -> Small Business & Entrepreneurship -> Sales & Marketing
Books -> Special Features -> Search Inside!
Books -> Refinements -> Language (feature_browse-bin) -> English
Books -> Refinements -> Age (feature_two_browse-bin)
Books -> Refinements -> Format (binding_browse-bin) -> Paperback