McLibel: Burger Culture on Trial |
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John Vidal
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Pages: 320 (Paperback)
ISBN: 0330352377
Pub: Pan Books
Pub date: 1997-11-07
Amazon.co.uk Sales Rank: 310980
Reader Reviews:
McDonald's Can't Bully All of Us (0/0 people found this helpful)
Detailed look at the trial which left McDonald's with egg on their faces and a rather large legal bill - all to suppress a group of far-left ecocentrics. You will never look at a McChiken Sandwich in quite the same light.
Fascinating and thought provoking stuff (1/2 people found this helpful)
This book is a real insight into the way the 'mind' of large corporations works. Although the information can be quite dry at times, I'm sure anyone not familiar with the McLibel case will be astonished by what went on. Thoroughly recommended !
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